In a bid to expand further into the growing European online gaming market,
the software solutions company, NYX Interactive has announced that it is
planning to set up a base office in London.
The Swedish based NYX Interactive provides high performance products and
solutions to online gaming sites, including payment systems and multi currency
account options.
NYX Interactive said that it has appointed an ex Parlay Entertainment
executive, Steve Cook, to run its new UK office, and it is believed that the
man's experience and inside knowledge of the industry will go a long way in
contributing to the success of the company's new venture.
Cook, who was the European Managing Director for Parlay Entertainment for two
years, said about his appointment: "I am delighted to be joining one of the
industry's fastest growing solution providers. I have been so impressed with
their expansion plans and market share and this is a fantastic opportunity to be
part of the NYX team."
One of the trademark features of NYX products is that they are highly
flexible - meaning that they can be fully integrated, seamlessly integrated into
the customer's existing platform, or used separately.
NYX Interactive recently launched a new product that allows its customers to
customize their casino and bingo games through different themes and colors.
The Chief Executive Officer of NYX, Steffan Lindgren said about the new
product: "This is truly unique and has already been implemented by NYX
customers. NYX offers the opportunity for any operator using this software to
receive a customized set up and integrate with any existing technology."
