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November 2009

Sportingbet to Sponsor Rugby Team

by Renee Israel

Hull KR are to be sponsored by Sportingbet

One of the UK's oldest rugby clubs has signed a lucrative deal with top sportsbetting group, Sportingbet.

The group will become sponsors for Hull Kingston Rovers in a deal that will see Sportingbet become shirt sponsor for the 127 year old team.

Sportingbet will also sponsor tie ins for the rugby team's portfolio of products, including its official website, replica shirts and more.

"Sportingbet is proud to be supporting Hull Kingston Rovers this season," said that Head of Sportsbook at Sportingbet, Marc Thomas. "We'd been monitoring them closely over the last season and their terrific performances confirmed what a great opportunity this is."

Thomas said that Sportingbet shares many of the values and attributes of the club, including a real heritage, knowledge and passion for the rugby league and a desire to bring fans closer to the game.

"Hull Kingston Rovers is such a well known and well supported club and its profile has been growing immensely over the last few seasons," said Thomas. "Sportingbet is excited to be part of of this and like all other rugby league supporters we can't wait for the season to begin."

The Club Chairman for the Hull Kingston Rovers, Neil Hudgell, welcomed the new sponsorship deal and praised the gaming group.

"Hull KR has grown into one of the leading clubs in the game and this partnership reinforces this," he said. "Sportingbet.com is Europe's biggest online bookmaker and we are delighted to be working with them."

"Sportingbet.com are leaders in their field so this partnership makes a significant statement about where we, as a club, are heading," added Hudgell.





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