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January 2011

Gross Wins In Online Gambling Continue To Grow

by Anton Johan

UK online gambling continues to grow

The UK online gambling monitor H2 Gambling Capital has released a survey that indicates that the online gambling industry is showing a 12.5 percent growth in gross wins despite the negative global economic conditions.

Consultants claim that even if the wins from the World Cup Football were deducted from the equation, the increase in gross wins would still have been 11.5 percent.

Total wins amounted to just less than £19 million.

The biggest contribution to the growth of the online gambling industry was made by the sports betting sector which contributed £7.78 billion - up 10.8 percent including the World Cup Football.

This was followed by online bingo which contributed £1.72 billion - up 28.4 percent since 2009 and then online casinos which contributed £4.02 million - up 13.3 percent.

Online poker generated £3.26 million - up 7.1 percent with the French and Italian markets contributing to its increase.

H2 Gambling Capital noted that the number of online gambling sites has dropped slightly since 2009 with less than 2,400 sites still active.

This has been attributed to a combination of factors including difficult economic conditions and stronger competition for business and industry consolidation.

One of the factors that is contributing to increasing growth and which will maintain this growth is positive online gambling regulatory changes in Europe.

Leaders in this area include Belgium, Denmark, Greece and Spain. Mobile gaming and its increasing popularity is also mentioned as a contributing factor for the continuing growth of the online gamblng industry.





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