by Renee Israel
A new deal has been signed between two large online gambling groups,
Sportingbet and NeoGames, which stands to benefit fans of online scratch cards
at the leading online sportsbook.
The global online gambling company announced this week that it has signed a
lucrative contract with NeoGames, a supplier of online scratch cards and other
instant win games to the internet gaming industry.
The contract will see Sportingbet Plc integrate NeoGames' award winning soft
gaming offering with its existing online games.
Under the terms of the deal, NeoGames will provide Sportingbet with over
forty of its supreme scratch card and instant win games, which means players who
visit the site will have a much wider range of titles to choose from.
Sportingbet boasts a large and established membership base that is used to
playing top quality games. As such, NeoGames will ensure the games meet the
specific needs of Sportingbet's client base. The new selection of Sportingbet
scratch cards will be available shortly.
NeoGames Delivers Industry Leading Games
The Head of Casino and Games at Sportingbet, Dominic Bourke, said about the
new deal: "This partnership with NeoGames is a great opportunity for Sportingbet
to provide its customers with more industry-leading games."
"Sportingbet is committed to offering its players the complete online casino
experience - from top class slots, to live dealer table games, branded slots,
and with this agreement, a new and exciting range of online scratch cards."
Responding to these comments was Shay Bar Joseph, the Managing Director of
NeoGames Network.
"We are very pleased that Sportingbet has chosen NeoGames as their soft
gaming provider," he said. "This partnership, along with other deals we have
recently completed with top gaming operators, positions NeoGames as the leading
soft-gaming software and service provider."
NeoGames is considered one of the foremost global software and service
providers of online scratch cards and instant win games. The group supplies
games to a host of online gaming operators, national lotteries and major media
companies.
Over 200 million scratch card games are sold worldwide through NeoGames
partners, showing that this group boasts a formidable track record in supplying
quality games to the industry.
The group's scratch cards are created for a mass market and are completely
intuitive. They include enriched interactive features so that players can enjoy
the same instant gratification online as that of playing physical scratch cards.
