Party Gaming PLC Overview
Listed on the London Stock Exchange, this Gibraltar licensed and regulated
entertainment software development and hosting company is host to millions of
gamers worldwide. Whilst poker remains the group's largest business segment with
key brands including PartyPoker.com (One of the largest worldwide) and
EmpirePoker.com. They also offers alternative betting and entertainment avenues
including sports betting through PartyBets.com and Gamebookers.com, where odds
are offered on over thirty different sports as well as live betting on up to 36
different events at any one time, online bingo through PartyBingo.com and online
backgammon through PartyGammon.com.
Party Gaming Casino Software and Games
Their casino, PartyCasino.com, has come to be recognised as one of the the
world's leading online casino, and serves as a fully integrated, Party-branded
gaming platform where players can move between the sites listed above, using one
account and a shared purse. PartyGaming recognises that casino based sites are
their fastest growing betting segment, and are consistently striving to develop
original and innovative games for this market.
They currently offer over fifty different games across numerous sites,
including amongst others, PartyCasino.. Through these well branded, and hence,
well recognised operating platforms, gamers can indulge in the broad range of
games on offer, boasting multiple languages, multiple-currency options and
quality software with high definition sound and graphics. Whilst PartyGaming
develops most of its new games in-house, they also licence games and brands from
third-parties. Some of their brands are white labelled and licensed to outside
organisations, with alliance partners including Paramount (With whom they
developed their first blockbuster branded slot, Mission Impossible), Sporting
Index, RTL, FL Interactive and ITV, the UK's leading independent broadcaster.
PartyGaming Operators and Awards
The alliance with ITV saw the launch of further online gaming sites powered
by PartyGaming technology and systems. These new brands included ITV Bets, ITV
Casino, Emmerdale Bingo and Friends Reunited Poker.
PartyGaming also acquired the online gaming businesses of Intercontinental
Online Gaming, which further strengthened their casino and poker offering
through the addition of vital secondary brands that use the Playtech software.
PartyGaming has been the recipient of several awards in recognition of their
contribution to online gaming and entertainment. These include the Best Online
Experience Silver Award and Best Poker Tournaments Gold Award in 2007 by
Gambling Online Magazine, Operator of the Year and Socially Responsible Operator
of the Year by eGaming Awards in 2008, and a Certificate of Social
Responsibility by GamCare, a registered UK charity and an authority on the
provision of information, advice and practical help in addressing the social
impact of gambling.
